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BBH Turns Homeless People Into WiFi Hotspots at SXSW - AdAge.com (blog)
IBTimes UK <img alt="" height="1" width="1" /> BBH Turns Homeless People Into WiFi Hotspots at SXSW AdAge.com (blog) In other words, by making homeless people purveyors of the one thing that SXSW attendees want above all else -- a working WiFi connection -- they become visible members of society. And the "hotspots" keep all of the proceeds. SXSW: Marketing Agency Uses Homeless as Wi-Fi HotspotsIBTimes UK At SXSW 2012, wireless hotspots are peopleio9 The Damning Backstory Behind "Homeless Hotspots" at SXSWiWired News Bitterwallet -Register -thejournal.ie all 15 news articles » Courtesy of WestNet City Wi-Fi www.westnet.ca |