Branding everything: Putting a new spin on language, culture, politics

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http://i.cbc.ca/1.1711415.1379092874!/fileImage/httpImage/image.jpg_gen/derivatives/16x9_460/twitter-facebook-logos.jpg Brands are taking on a whole new meaning in the age of social media, and it’s a shift that has a host of major implications for all of us, Ira Basen writes.


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