news
09-01-2015, 05:58 PM
Rebels who eat breakfast regardless of the time of day have gone through life unlabeled for too long.
They are forgotten no more: According to IHOP, they're breakfastarians (http://www.ihop.com/breakfastarian), the name given to anyone who eats bacon, pancakes, scrambled eggs or other breakfast grub whenever and wherever they can get it.
The term popped up on the Internet (http://www.reuters.com/article/2015/08/04/restaurants-breakfast-idUSL1N1091WW20150804) a few years ago and has since been opportunistically championed by IHOP (which has made its own landing page (http://www.ihop.com/breakfastarian) and a tumblr account (http://gobreakfastarian.org/) devoted to the trend).
It's understandable why -- Reuters says this consumer niche has been a boon for chains (http://www.reuters.com/article/2015/08/04/restaurants-breakfast-idUSL1N1091WW20150804) such as Taco Bell, Jack In The Box, Sonic, IHOP and Denny's, restaurants that now serve breakfast all day.
Breakfast makes up about 25 percent of McDonald's sales (http://www.businessinsider.com/r-mcdonalds-no-1-choice-for-breakfastarians-poll-2015-8) and as much as 40 percent of its U.S. profits. And a 2014 National Restaurant Association survey found that 72 percent of U.S. adults wish more restaurants would serve breakfast (http://www.reuters.com/article/2015/08/04/restaurants-breakfast-idUSL1N1091WW20150804) all day.
Are you among that 72 percent? September is National Breakfast Month, so we made a quiz to help you find where you fall on the breakfastarian spectrum. Throw a waffle in the toaster, it's time to know thyself.
Also on HuffPost:
-- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. (http://start.westnet.ca/newstempch.php?article=terms.html/) It may be used for personal consumption, but may not be distributed on a website.
http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/1/rc.img (http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/1/rc.htm)
http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/2/rc.img (http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/2/rc.htm)
http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/3/rc.img (http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/3/rc.htm)
http://da.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2.img (http://da.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2.htm)
http://adchoice.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/ach.img (http://adchoice.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/ach.htm)http://pi.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2t.imghttp://pi2.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2t2.imghttp://feeds.huffingtonpost.com/c/35496/f/677045/s/497b9e32/sc/26/mf.gif
More... (http://feeds.huffingtonpost.com/c/35496/f/677045/s/497b9e32/sc/26/l/0L0Shuffingtonpost0N0C20A150C0A90C0A10Cits0Enation al0Ebreakfast0Emonth0Eare0Eyou0Ea0Ebreakfastarian0 In0I80A724640Bhtml/story01.htm)
They are forgotten no more: According to IHOP, they're breakfastarians (http://www.ihop.com/breakfastarian), the name given to anyone who eats bacon, pancakes, scrambled eggs or other breakfast grub whenever and wherever they can get it.
The term popped up on the Internet (http://www.reuters.com/article/2015/08/04/restaurants-breakfast-idUSL1N1091WW20150804) a few years ago and has since been opportunistically championed by IHOP (which has made its own landing page (http://www.ihop.com/breakfastarian) and a tumblr account (http://gobreakfastarian.org/) devoted to the trend).
It's understandable why -- Reuters says this consumer niche has been a boon for chains (http://www.reuters.com/article/2015/08/04/restaurants-breakfast-idUSL1N1091WW20150804) such as Taco Bell, Jack In The Box, Sonic, IHOP and Denny's, restaurants that now serve breakfast all day.
Breakfast makes up about 25 percent of McDonald's sales (http://www.businessinsider.com/r-mcdonalds-no-1-choice-for-breakfastarians-poll-2015-8) and as much as 40 percent of its U.S. profits. And a 2014 National Restaurant Association survey found that 72 percent of U.S. adults wish more restaurants would serve breakfast (http://www.reuters.com/article/2015/08/04/restaurants-breakfast-idUSL1N1091WW20150804) all day.
Are you among that 72 percent? September is National Breakfast Month, so we made a quiz to help you find where you fall on the breakfastarian spectrum. Throw a waffle in the toaster, it's time to know thyself.
Also on HuffPost:
-- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. (http://start.westnet.ca/newstempch.php?article=terms.html/) It may be used for personal consumption, but may not be distributed on a website.
http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/1/rc.img (http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/1/rc.htm)
http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/2/rc.img (http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/2/rc.htm)
http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/3/rc.img (http://rc.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/rc/3/rc.htm)
http://da.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2.img (http://da.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2.htm)
http://adchoice.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/ach.img (http://adchoice.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/ach.htm)http://pi.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2t.imghttp://pi2.feedsportal.com/r/238385100223/u/0/f/677045/c/35496/s/497b9e32/sc/26/a2t2.imghttp://feeds.huffingtonpost.com/c/35496/f/677045/s/497b9e32/sc/26/mf.gif
More... (http://feeds.huffingtonpost.com/c/35496/f/677045/s/497b9e32/sc/26/l/0L0Shuffingtonpost0N0C20A150C0A90C0A10Cits0Enation al0Ebreakfast0Emonth0Eare0Eyou0Ea0Ebreakfastarian0 In0I80A724640Bhtml/story01.htm)