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08-11-2022, 11:10 PM
In an experiment with influencers, two young progressive strategists tapped apolitical accounts to promote policy-related content, focusing on reaching young voters of color.
More... (https://www.nytimes.com/2022/08/11/us/politics/tiktok-politics-influencers.html)
More... (https://www.nytimes.com/2022/08/11/us/politics/tiktok-politics-influencers.html)