How Lady Gaga's manager reinvented the celebrity game with social media - Wired.co.uk
 

Wired.co.uk
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How Lady Gaga's manager reinvented the celebrity game with social media
Wired.co.uk
One afternoon in February, Tumblr president John Maloney called in to the Atom Factory, the Los Angeles offices of Troy Carter, Lady Gaga's manager. The offices -- still being built -- are all clean lines, dark wood and brushed marble, ...




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