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Old 02-26-2023, 09:40 AM
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Post No more clumpy lipgloss: How TikTok's 'deinfluencing' trend became a marketing tactic

Deinfluencing is a content strategy in and of itself, according to the Canadian influencers, industry and marketing experts who spoke with CBC News. They say that a more honest review gives the impression of authenticity as the cost of living continues to rise.


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