SXSW: Company Turns Homeless into Wi-Fi Hotspots in Texas - ABC News

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SXSW: Company Turns Homeless into Wi-Fi Hotspots in Texas
ABC News
South by Southwest, the festival being held in Austin this week, has been chock full of interesting panels, lots of geeks on their phones, and marketing stunts. But the most daring marketing attempt -- and probably the biggest backfire -- has come from ...
Use of Homeless as Internet Hot Spots Backfires on MarketerNew York Times
SXSW stunt scorned for paying homeless to carry Wi-Fi signalsHamilton Spectator
Homeless people turned into walking Wi-Fi hotspots in 'charitable experiment'Fox News
Herald Sun -Telegraph.co.uk
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