US TV networks court YouTube crowd in quest for digital viewers - Reuters UK

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Reuters UK
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US TV networks court YouTube crowd in quest for digital viewers
Reuters UK
ANAHEIM, California For the first time, cable TV network Nickelodeon staged a casting call at VidCon, a convention that draws stars of YouTube and social media like Vine, Instagram and Snapchat and their passionate followers. The Viacom-owned channel's ...
Nickelodean is the latest TV network to go after YouTube stars to court ...Business Insider Australia

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