Target And DC Comics Combine Powers To Create 'Super Hero Girls' Action Figures

[news]

[news]

Here is an origin story you can smile about.

Target and DC Comics have teamed up to create “DC Super Hero Girls,” inspired by the female characters from Warner Bros’ new franchise and web series, “DC Super Hero Girls,” according to Target.

Ladies like Supergirl, Batgirl, Wonder Woman, Poison Ivy, Bumble Bee and Harley Quinn will be flying onto shelves at Target this March. 

In addition to action figures made by Mattel, Target will also be selling girls’ apparel emblazoned with iconic logos, stars and empowering words like “strong” and “brave” as well.

Kudos to @Target @TargetStyle for encouraging young ladies with @DCComics Super Hero Girls! https://t.co/n0Fy7tbtdM pic.twitter.com/gH8ZW1CwFh
— Nubia Mejia (@NubiasNonsense) February 22, 2016

"We keep our ear to the ground and listen to feedback from our guests," Lee Henderson, a spokesperson for Target, told Today.com. "There is lots of excitement around this new launch, and we can't wait to share the power of these iconic female super hero characters with fans. We know their stories of epic action and girl power will definitely resonate."

How is the Internet’s equivalent of the peanut galley, aka social media, responding to the new line? Glad you asked. BAM!:

So much superhero awesomeness! Does someone finally get that girls enjoy this too? https://t.co/9ekp3nJdmw
— Lysa Myers (@LysaMyers) February 22, 2016

..because representation always matters. #DCSuperHeroGirls
— Ashley DeJesus (@eliashdj) February 22, 2016

https://t.co/NLkqDOAWI4
Because #target girls rock!
?#girlboss #DCSuperHeroGirls #T0108 #superheroes
— Megan LaRue (@MeganLaRueVML) February 20, 2016

Seriously in with #dcsuperherogirls from #mattel #tfny2016 #tfny #wonderwoman #poisonivy… https://t.co/3J6GAX7MIg
— Dani #TFNY #CES2016 (@RoyalFlushGal) February 15, 2016

The #DCSuperheroGirls dolls are SO DAMN CUTE. I WANT HARLEY, BATGIRL, & SUPERGIRL
— Linsey Grace (@haythamfangirl) February 12, 2016

It seems that kids are super into the web series as well:

When my kids find out a new #DCSuperHeroGirls video hits YouTube you'd think they were just told from now on its their B-Days every day.
— mesha (@meshaknits) February 14, 2016

Here’s hoping that Target also decides to sell invisible jets and lassos of truth sometime in the near future as well.

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