Turner's Kevin Reilly Talks Reduced Ad Load, Samantha Bee's Success - Variety

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Variety
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Turner's Kevin Reilly Talks Reduced Ad Load, Samantha Bee's Success
Variety
Turner Entertainment chief creative officer Kevin Reilly said his makeover of the brands under his watch is well underway, reporting that his experiment with reduced ad loads for the dramas on TNT has met with success with the advertising industry as ...
TBS and TNT apply 'fresh coat of paint' with new programming strategyUSA TODAY
TNT-TBS May Have to Backtrack on Fewer Ads, Kevin Reilly SaysTheWrap

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