ABC Plays Up 'Roseanne' and Product Placement at Annual Presentation - New York Times

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New York Times
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ABC Plays Up 'Roseanne' and Product Placement at Annual Presentation
New York Times
The major networks are unveiling their latest wares to ad buyers in Manhattan this week at a series of events known as the Upfront presentations. It's a longtime tradition made more urgent, these days, by the exodus of advertisers over the last few ...

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